Introduction
When it comes to managing customer relationships, CRM software has positioned itself as an unbeatable tool for nurturing relationships. They are, in fact, one of the essential tools for business growth through strategic customer interactions and pipeline management. A positive customer experience, facilitated by the invaluable features of CRM, can enable streamlined collaboration, transparent communication, proactive customer service, personalized interactions, and more. Businesses that use a CRM are 86% more likely to exceed their sales goals than those that don’t.
However, finding the right CRM for your business can be exhausting and intimidating, as the number of CRM tools in the market is huge, and the risk of failing with an inapt tool can be devastating for your business. However, in this article, we carefully compile a list of the best CRM software in India. So, if you have been looking for a guide to the best CRM tools that you should consider, then you are at the right place to start.
Our guide here not only sheds light on the best CRM software in India for small businesses, but businesses of any size can consider giving them a try.
The best CRM software in India for businesses of all sizes
Every business is unique and has different requirements; finding the right CRM that caters to your business is essential. In this section, we get into the details of the best CRM software in India. Whether you are a small-sized, medium-sized enterprise, or an established company, our compiled list of CRM comes with features suited for a wide number of businesses.

Kenyt AI CRM is one of the leading conversational AI-powered CRMs for sales, marketing, and support operations. It is a comprehensive platform that utilizes AI Chatbots to automate various functions. With no-code deployment, cutting-edge conversational AI with 95% accuracy in engaging queries, and multilingual interaction capabilities, Kenyt AI CRM is proving to be a disruptive force in the CRM industry.
Key features
AI-powered lead scoring
Omni channel communication
Customizable dashboard
Smooth integrations
Mobile CRM
Smart virtual assistant
Deals & pipeline management
Automated lead nurturing
Contact management
- Task & workflow automation
Pricing
✅ Starter: Free
✅ Growth: Rs 900/month
✅ Professional: Rs 1320/month
✅ Enterprise: Rs 1800/month
2. Salesforce Sales Cloud
Sales Cloud is Salesforce’s main CRM platform for enhancing your sales performance. It allows your sales teams that capacity from managing leads and opportunities to automating workflows and predicting revenue to be equipped with all the necessary ingredients to sell wiser, close quicker, and develop consistently.
Key features
Activity management
Lead management
Account & opportunity management
Forecast management
Pipeline management
- Workflow & process automation
Pricing
Starter suite: $25 /user/month
Pro suite: $100/user/month
Enterprise suite: $165 /user/month
Unlimited: $330 /user/month
Agentforce 1 sales: $550 /user/month
3. Kylas Sales CRM
Kylas Sales CRM is a cost-effective, user-friendly, and efficient CRM program designed especially for startups and small enterprises. It was developed with scalability and simplicity in mind, enabling teams to automate their sales processes, track transactions, and organize prospects without having to cope with the complexities or pay exorbitant fees associated with traditional CRMs.
Key features
Lead management
Deal management
Account management
Reports & dashboards
Automated mobile call-logging
Multi-channel communication
Pricing
Embark: Lifetime free
Elevate: Rs 12999/ month
Exceed: Custom plan
4. Bigin by ZOHO CRM
Bigin is a CRM system that puts pipelines at the core for small teams and businesses who want to close more deals easily. Bigin makes it easy for teams to handle contacts, track deals, automate tasks, and keep track of sales pipelines with little to no manual work. It eliminates the noise and focuses on the most important task: enabling you to build better customer relationships and close business faster.
Key features
Team pipelines
Task management
Customer management
Multi-channel communication
Marketing automation
Activity management
Mobile CRM
Pricing
Free
Express: Rs 400/ user/month/ billed annually
Premier: Rs 720/user/month/ billed annually
- Bigin 360: Rs 1080/user/month billed annually
5. HubSpot Sales Hub
HubSpot Sales Hub is a simple yet powerful sales CRM designed to help your sales team work more effectively, automate tasks, and get better insights from reps to managers to ops.
HubSpot Sales Hub offers everything from pipeline and deal management to email tracking and automation, reporting, and AI-powered insights, all in one platform.
Key features
Lead management & prospecting
Email templates
Sales automation
Call tracking
Email tracking
Meeting scheduler
Document tracking
- Sales analytics & reporting
Pricing
Free: $ 0 /month/
Starter: $9/month/seat billed annually
Professional: $90/month/seat billed annually
Enterprise: $150/month/seat billed annually
6. Pipedrive
Pipedrive is a sales management application designed for growing small sales teams. Its pipeline is incredibly visual and easy to use, making lead management enjoyable and making progress tracking and measurement simple.
With its automated workflows, pipeline customization, intelligent contact management, and reporting, it assists sales representatives in managing and organizing their leads, following up with the most promising prospects, and staying on top of their sales operations.
Key features
Sales pipeline and deals
Mobile app
Recurring revenue
Lead generation chatbot
Contact management
Insights & Reporting
Email & communication tracking
- Internal chat integration
Pricing
Essential: $14/ seat/month, billed annually
Advanced: $24/ seat/month, billed annually
Professional: $49/ seat/month, billed annually
Power: $59/ seat/month, billed annually
Enterprise: $79/ seat/month, billed annually
7. Close
Close is for salespeople who want to close as many deals as they can in the shortest amount of time. Close is not your typical CRM, which has no impressive user interface and may look like a cumbersome database. Its smart and customized automation, built-in email and phone, auto email sequence (which sends emails to leads), high-quality and functional connectivity like SMS, and more allow you and your sales team to monitor and boost productivity.
Key features
Contact & Account management
Opportunity & pipeline management
Case management
Lead management
Email marketing
Pricing
Essential: $35/seat/month, billed annually
Growth: $99/seat/month, billed annually
Scale: $139/seat/month, billed annually
8. Monday CRM
Monday CRM is a customer relationship management tool that uses the robust and adaptable Monday.com Work OS and is completely customizable. Monday CRM is designed to help sales teams manage leads, monitor pipelines, and automate workflows by transforming complex procedures into visually appealing and intuitive dashboards.
Key features
Automated email sequences
Email composition
Activity tracking
Sales forecasting
Lead capturing
Call logging
- Contact management
Pricing
Basic: $12/ seat/month, billed annually
Standard: $17/ seat/month, billed annually
Pro: $28/ seat/month, billed annually
Enterprise: Contact sales
9. CRMOne
CRMOne is a comprehensive customer relationship management solution to help companies get the most out of their sales, marketing, and customer support initiatives. Strong features that enable salespeople to initiate, track, and execute transactions, automate processes, and provide outstanding customer service are available to customers of the platform, which was designed with flexibility and ease of use in mind.
Key features
Pipeline tracker
Opportunity deal
Appointment scheduler
Communication integration
Task management
Manage calendar
Pricing
Free: Rs 0
Startup: Rs 9799/ month, billed annually
Ultimate: Rs 16799/ month, billed annually
10. Instantly
Instantly CRM is a fantastic sales interaction tool designed especially to help companies boost their outbound sales volume and automate processes. Instantly CRM is a user-friendly tool that combines lead management, cold email outreach, and comprehensive analytics with a focus on high-performance teams.
Key features
Contact & account management
Partner relationship management
Opportunity & pipeline management
Activity management
Customer contract management
AI personalization
Pricing
Growth CRM: $37.9/ month, billed annually
Hyper CRM: $77.6/month, billed annually
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Wrapping up
No matter your industry or the size of your business, we have listed the best CRM software in India that comes with an outstanding pack of features and fits any budget. To understand the CRM software, which works best for you, start with analyzing your requirements, team size, and type of customer base.
In the list, if you’re looking for a customizable, scalable, and feature-packed CRM, then Kenyt AI CRM is the one for you. What’s more, Kenyt offers a distinctive advantage with its conversational AI capabilities, letting you personalize conversations for effective nurturing.
Frequently Asked Questions
Some of the most commonly used CRM software in India are:
Kenyt AI CRM
Leadsquared
Salesforce
Zoho CRM
- HubSpot
CRM software comes with dozens of benefits, some of which are:
Enhanced customer relationship & communication
Streamlined sales workflows
Data-backed insights
Consolidated customer data
Proactive customer service
Improved team collaboration
Some of the must have features to look for in a CRM are;
Contact & account management
Lead management
Workflow automation
Pipeline management
Sales forecasting
Integrations
Mobile CRM
- Customization
About the Author

Nisha Sneha
Nisha Sneha is a passionate content writer with 5 years of experience creating impactful content for SAAS products, new-age technologies, and software applications. Currently, she is contributing to Kenyt.AI by crafting engaging content for its readers. Creating captivating content that provides accurate information about the latest advancements in science and technology has been at the core of her creativity.
In addition to writing, she enjoys gardening, reading, and swimming as hobbies.